Cricket’s biggest brand

KAYANO 18 GREY ORANGE

Sachin Tendulkar is retiring from cricket after his 200th test match.

Known as “Little Master”, he has broken many  nike running shoes   records on the field.

But he’s made his mark off it, too, by becoming the biggest brand the game has ever had.

So how will his retirement impact his advertising appeal? Sameer Hashmi reports  nike free run 3.0v4   from Mumbai.

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